Lamborghini unveiled a special one off Urus at a private event in Miami this week. What makes it special? The vehicle has a unique paint spec.

“The dramatic details of the Miami-inspired Urus SE, that required an additional 230 hours of painting and testing over the normal industrial process, showcase the nearly endless range of Ad Personam customization options available for customers to enhance their vehicle’s extraordinary individuality.”

Oh you just know that got a few Premier League footballers sitting up and paying attention.

All the details here, but I have just one question…230 hours? Really? That’s 28ish business days to get the result we see here in the pics.

I think someone definitely got paid by the hour to customize this Urus.

Source: Lamborghini